AI Insights · Timothy · April 2025
Top 5 Character Collection Games in New Zealand: Q1 2025 Performance
Explore the performance of the top 5 character collection games in New Zealand during Q1 2025, showcasing trends in downloads, revenue, and active users.
In the first quarter of 2025, the character collection games sector in New Zealand saw notable performances across the top five titles, as reported by Sensor Tower. Here's a breakdown of their quarterly trends.
Whiteout Survival from Century Games Pte. Ltd. saw its weekly revenue fluctuate, peaking at approximately $58.3K in late January. Downloads showed a gradual decline, starting at 4.9K and ending around 2.6K. Meanwhile, active users decreased from 11.6K to 8.5K over the quarter.
Subway Surfers by Sybo Games ApS maintained a steady download rate, averaging around 3.5K weekly. Revenue remained consistent, ranging between $200 and $500, while active users hovered around 30K.
Last War:Survival from FUNFLY PTE. LTD. experienced a significant spike in revenue, hitting $114K in February, but settled back to around $36K by March. Downloads stayed relatively stable, around 2K to 3K weekly, with active users slightly increasing from 12.4K to 13.9K.
Dark War:Survival by Florere Game Limited showed a positive trend in revenue, reaching $14.9K by the end of March. Weekly downloads and active users were more volatile, with downloads dropping from 3.3K to 1.5K and active users decreasing from 3.1K to 2.5K.
Toca Boca World from Toca Boca AB had a stable performance with revenue peaking at $13.9K in early January. Downloads decreased from 3.4K to 2.2K, while active users saw a slight decline from 11.5K to 10.2K.
These insights highlight the dynamic nature of the character collection games market in New Zealand. For more detailed analysis, visit Sensor Tower's platform.
